With the tightening of national “14th Five-Year Plan” VOC emission reduction policies, the traditional oil-based solvents (VOC content exceeding 800g/L) produced by the coating raw material enterprise faced market access restrictions, and downstream coating customers were actively seeking green alternative raw materials due to environmental pressure. The enterprise launched an environmental transformation project: Firstly, it conducted an environmental compliance diagnosis of existing products, identifying high-VOC solvents as the core compliance risk point. Then, an R&D team was set up to screen alternative raw materials, ultimately determining a green solvent system centered on water-based acrylate. By adjusting formula ratios and optimizing reaction processes (such as reducing reaction temperature and introducing new catalysts), it solved the compatibility problem between alternative raw materials and existing production equipment, ensuring product performance (such as solubility, drying speed, adhesion) was equivalent to traditional solvents. Meanwhile, it upgraded supporting production facilities, introducing closed-loop recovery systems to recycle small amounts of VOC generated during reactions, and installing waste gas treatment equipment to reduce exhaust emission concentration below 10mg/m³. It also assisted downstream customers in adjusting coating production formulas and provided technical guidance to ensure the adaptability of alternative raw materials. After transformation, the enterprise’s product VOC content dropped below 50g/L, meeting national environmental standards and obtaining RoHS and REACH certifications. It not only eliminated the risk of environmental penalties but also developed high-end markets such as new energy vehicle coatings and indoor environmental coatings. The sales share of environmentally friendly products increased from 30% to 75%, with annual revenue growing by 28%.